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Weekly News 20250106

HONGMAO GARDEN

6. Jan. 2025

· Market Insights
· Company Dynamics
· Product Arrival

  1. Market Insights


    Opportunities in Outdoor Garden Metal Products for 2025


  • Opportunities Amid Market Challenges

Gardening Sector Growth: While the overall DIY market faces shrinkage, the gardening and outdoor sector, including garden specialists, is expected to see moderate growth in 2024.


Price-Driven Channels: Discount stores and specialty retailers, which cater to budget-conscious customers, are projected to grow significantly. Offering cost-efficient, durable, and eco-friendly outdoor metal products can help clients tap into these channels effectively.


  • Reaching the Younger Generation

Emotional and Visual Appeal: Younger consumers value aesthetic, well-designed outdoor solutions. High-quality images and creative product storytelling—such as showcasing metal planter boxes or stylish storage boxes in outdoor garden settings—can significantly boost engagement.


Social Media Influence: Platforms like Instagram are vital for reaching the 18-29 demographic. Partnering with influencers to promote modern, functional outdoor solutions like bike sheds or parcel boxes can directly impact purchasing decisions.


Sales scenario for the overall DIY market up to 2030 (Source: IFH Köln)
Sales scenario for the overall DIY market up to 2030 (Source: IFH Köln)
  • Long-Term Market Trends

Eco-Friendly Solutions in Focus: With growing environmental awareness and new EU regulations, sustainable materials and designs are becoming critical. Metal products like garbage bins with recyclable packaging or rust-proof finishes align well with these trends.


Seasonal Demand for Outdoor Products: Events like Valentine's Day, Easter, and spring gardening will drive demand for outdoor products such as planter boxes, storage boxes, and garden fencing.


  1. Company Dynamics


    Reliable Engineered Excellence: Superior Quality for Your Business
    From advanced QPQ treatments to premium 316 stainless steel, our components excel in durability, anti-corrosion, and safety. With industry-leading materials like Akzo Nobel plastic powder and meticulous edge polishing, we ensure unmatched performance and reliability—setting a new standard for your success.

  1. Product Arrival


    2025 New Arrival : Aluminum Garbage Bin Box




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